Heat Transfer Printing, also sometimes known as Digital Heat Transfer Printing, is done by using a heat transfer medium such as heat transfer paper or a vinyl-rubber type material.
How it works?
Firstly, an image of the artwork is printed on the film side of the heat transfer medium. Secondly, the image is heat-pressed and transferred onto the apparel using a heat transfer machine; like an iron. Heat triggers the special ink to stick to the fabric and when the heat transfer medium is peeled away, the design remains.
Advantages of Heat Transfer:
- Economical for smaller quantities
- Ability to do full colour printing including colour gradients
- Cleaner and more environmentally friendly compared to silkscreen printing
Limitations of Sublimation:
- Plasticy feel – As a heat transfer medium is used to transfer the image onto the apparel. There is a plastic feel of the design on the apparel. It can get very heavy if a large image is printed onto the apparel
This method is most advantageous when:
- You have complicated designs
- Print area is not too large
- You have gradient and tone designs
Cost of Heat Transfer depends on:
- Size of the design
- Number of colours
- Number of order quantity